REGIONE MARCHE - ASSESSORATO ALLA CULTURA - ASSEMBLEA LEGISLATIVA

The Marche Region, in the spirit of the theme of the Salone del Libro, presents as the claim for its stand: “MARCHePAROLE – The words that tell the Marche.”There are many ways to narrate and promote the beauty and identity of a territory; among them, words are perhaps the most direct and powerful means of creating shared tools capable of conveying deep emotions and feelings. Many words can be used to describe our Region — for example, one might think of tradition, but also poetry, music, or even plurality. Through the use of these words — as profound as they are light — the Marche Region aims to lay the groundwork for a dialogue with the public, one that can grow into a true cultural experience. This approach offers local publishers and institutions an opportunity to tell the story of, and promote, the precious beauty that lives in our Region. This initiative reflects the Region’s belief that culture is not only a heritage to be preserved but also a living, evolving process — built day by day through stories, voices, and encounters. By choosing words as the central element, the Marche stand at the Salone del Libro becomes a space of connection, where literature, identity, and community converge. Visitors will be invited to explore not only the literary richness of the Marche but also the deeper meanings that language can express — from memories of the past to visions of the future. Every word becomes a thread in a shared narrative that celebrates the uniqueness of the Marche while opening the door to dialogue with the world. With MARCHePAROLE, the Marche Region reaffirms its commitment to culture as a powerful force for inclusion, growth, and discovery — and as a bridge between tradition and innovation.